Tag Archives: IPS

NEWS: WELCOME TO THE VERSION 2 UPDATE CTMP FANS!!!

THE MOMENT IS HERE!!!

Everything is official!

NEW Logo.

I will start booking with the new update for appointments as of

1/31/15!

What ALL New Clients Will Receive!

1) Free Consultation
We’ll sit down and discuss your needs for photography and what kind of session and collection would work best for you.

The FREE Consultation is JUST that, a NO OBLIGATION to buy or book chance to view our sample products in person as they are meant to be seen, so you can understand the quality difference.

*If you choose to book with me, this also gives us the opportunity to pre-plan your session and take care of paperwork.

Once you book, you’ll receive our NEW Welcome Packet filled with ways to make your session the best it can POSSIBLY BE! You can also view our Portrait Catalog HERE which highlights some of our pricing and session specifics.

2) NEW Session Format!
NO more just show up at this time and this place and “snap a few.” With the Free Consultation, get the perfect location and way to make your session EXACTLY as it should be.

3) NEW In Person View and Ordering Session
View your photos as they were meant to be seen: IN PERSON! Trying to do your own viewing and printing from a disk or USB is a hassle. And if you don’t get it right, can be frustrating. With my new ordering system, let me take the frustration away! The hardest part will be which ones to choose!

4) A Blog about the success of your session as well as some “Gallery Insights” (favorite photos you purchased) and photos of purchased products. This way you can share how it went with your friends and show them your session as well!

5) FREE Installation of Wall Art and Large Format Prints.
Got something that needs hung? Put the tools away! We do that too! I REALLLLLLLY want your session to be AMAZING…and then PROUDLY DISPLAYED. That’s the goal.

6) A long lasting rapport in which I hope to gain a forever fan and advocate.

In person sales (IPS)

In person sales are GREAT, for many reasons:

1) You make sure your work is showcased properly.

2) Bigger sales

3) Client retention.

However, based on personal experience, build more than packages. People LOVE options, AND “a la carte.” Clients like to feel like what they’re getting is unique. That’s why they choose an artist vs going to a corporation like JC Penney Portrait Studio. They want art. Make your prices high enough that you profit whether they buy additional products or not.

You need to build a value in what you are selling. Most people will not value your time and talent like you do. It is important to offer products with your session pricing. Throw in some Free 4×6 printed “teasers” or “keepsakes” for their home, and for booking with you as part of their session price. That way they don’t feel like they’re getting “nothing.”

This generation is all about instant gratification. I made wayyyy more money doing IPS vs online or doing shoot and burn. With online sales and CDs, your clients do the, “oh I’ll get to it,” and just never get around to ordering. Or they wait until you have sales. With IPS it persuades people’s impulsive tendencies. Like the junk food in the checkout lanes at the grocery store. LOL

Plus, it gets you in front of your clients again to SHOWCASE how good you made them look so they’ll come back. And once your clients see your art, get their products, they don’t think about sticker shock anymore. It became a decision like buying a new fridge, you needed a new one, you searched high and low for the perfect one, and even though you could have gotten a free one from your cousin who was just going to give theirs away, you wanted a professional touch. You wanted to know EXACTLY what you were getting! Free is good for some things, but when it comes to your photos, choose the professional touch.